Hey, I am

a value-driven
product designer.

With 4+ years of industry experience in design, I bring empathy, creativity, and fun in the mix. My industrial design background enables me to approach each project with attention to detail, connecting users through stories that evoke meaningful experiences. I enjoy experimenting, lately through the lens of AR, VR, and emerging technologies.

Projects

2022 I Commissioned Project

UX Design

Website Design

Sine Automation Website Redesign

CLIENT - Sine Cladding Solutions Pvt. Ltd

Led design and development of a website redesign focusing on user jounrey and usabilty

WEB TRAFFIC 45% ^

SALES 32% ^

“streamlining access with dual navigation”

2022 I Commissioned Project

UX Design

Website Design

Sine Automation Website Redesign

CLIENT - Sine Cladding Solutions Pvt. Ltd

Led design and development of a website redesign focusing on user jounrey and usabilty

WEB TRAFFIC 45% ^

SALES 32% ^

“streamlining access with dual navigation”

2022 I Commissioned Project

UX Design

Website Design

Sine Automation Website Redesign

CLIENT - Sine Cladding Solutions Pvt. Ltd

Led design and development of a website redesign focusing on user jounrey and usabilty

WEB TRAFFIC 45% ^

SALES 32% ^

“streamlining access with dual navigation”

2022 I Independent Project

UX Design

Smart design

Mobile app

Settl Laundry Feature Integration

CLIENT - Settl Pvt. Ltd

Added a smart laundry feature to an existing residential app by turning shared washing and drying into a seamless experience.

tENANT SUPPORT 100%

IOT INTEGRATED

“integrating sensors to make laundry machines smarter”

2022 I Independent Project

UX Design

Smart design

Mobile app

Settl Laundry Feature Integration

CLIENT - Settl Pvt. Ltd

Added a smart laundry feature to an existing residential app by turning shared washing and drying into a seamless experience.

tENANT SUPPORT 100%

IOT INTEGRATED

“integrating sensors to make laundry machines smarter”

2022 I Independent Project

UX Design

Smart design

Mobile app

Settl Laundry Feature Integration

CLIENT - Settl Pvt. Ltd

Added a smart laundry feature to an existing residential app by turning shared washing and drying into a seamless experience.

tENANT SUPPORT 100%

IOT INTEGRATED

“integrating sensors to make laundry machines smarter”

2025 I Commissioned Project

Branding

UX Design

Visual Identity

Physio Clan Branding

CLIENT - Physio Clan Pvt. Ltd.

Created a comprehensive brand system for a physiotherapy practice, translating clinical expertise into a warm visual language that resonates with patients.

BRAND GUIDELINES

MOBILE FIRST

“ transforming premium expertise into family care”

2025 I Commissioned Project

Branding

UX Design

Visual Identity

Physio Clan Branding

CLIENT - Physio Clan Pvt. Ltd.

Created a comprehensive brand system for a physiotherapy practice, translating clinical expertise into a warm visual language that resonates with patients.

BRAND GUIDELINES

MOBILE FIRST

“ transforming premium expertise into family care”

2025 I Commissioned Project

Branding

UX Design

Visual Identity

Physio Clan Branding

CLIENT - Physio Clan Pvt. Ltd.

Created a comprehensive brand system for a physiotherapy practice, translating clinical expertise into a warm visual language that resonates with patients.

BRAND GUIDELINES

MOBILE FIRST

“ transforming premium expertise into family care”

Playground

2025 I Thesis Project

UX Research

Interaction design

Gamification

Let's Grab A Match

Designing playful systems to increase sports participation among Gen Z and Millennials, using gamification, community-building, and digital companions to drive motivation and engagement.

SDT FRAMEWORK

PROTOTYPES - 4

“ because the hardest game is sticking with the game”

2025 I Thesis Project

UX Research

Interaction design

Gamification

Let's Grab A Match

Designing playful systems to increase sports participation among Gen Z and Millennials, using gamification, community-building, and digital companions to drive motivation and engagement.

SDT FRAMEWORK

PROTOTYPES - 4

“ because the hardest game is sticking with the game”

2025 I Thesis Project

UX Research

Interaction design

Gamification

Let's Grab A Match

Designing playful systems to increase sports participation among Gen Z and Millennials, using gamification, community-building, and digital companions to drive motivation and engagement.

SDT FRAMEWORK

PROTOTYPES - 4

“ because the hardest game is sticking with the game”

2024 I Studio Project

UX Design

Smart design

Mobile app

Tangible Quests - AR Boardgame

Blending physical board games with Augmented Reality, enhancing multiplayer gameplay through tactile experiences and digital feedback.

AR iNTEGRATION 65%

PROTOTYPES - 3

“rolling through multiple tools to roll the dice right”

2024 I Studio Project

UX Design

Smart design

Mobile app

Tangible Quests - AR Boardgame

Blending physical board games with Augmented Reality, enhancing multiplayer gameplay through tactile experiences and digital feedback.

AR iNTEGRATION 65%

PROTOTYPES - 3

“rolling through multiple tools to roll the dice right”

2024 I Studio Project

UX Design

Smart design

Mobile app

Tangible Quests - AR Boardgame

Blending physical board games with Augmented Reality, enhancing multiplayer gameplay through tactile experiences and digital feedback.

AR iNTEGRATION 65%

PROTOTYPES - 3

“rolling through multiple tools to roll the dice right”

2024 I Studio Project

Interaction Design

Design for Play

PL.UG
Wearable Controller

A hug-triggered wearable game controller that requires 2 people to play a bunch of retro computer gamers.

GAMES PLAYED 3+

wARM SMILES 95% ^

“connecting people with technology (literally)”

2024 I Studio Project

Interaction Design

Design for Play

PL.UG
Wearable Controller

A hug-triggered wearable game controller that requires 2 people to play a bunch of retro computer gamers.

GAMES PLAYED 3+

wARM SMILES 95% ^

“connecting people with technology (literally)”

2024 I Studio Project

Interaction Design

Design for Play

PL.UG
Wearable Controller

A hug-triggered wearable game controller that requires 2 people to play a bunch of retro computer gamers.

GAMES PLAYED 3+

wARM SMILES 95% ^

“connecting people with technology (literally)”

Hey, I am

a value-driven product designer.

Projects

Sine Automation Website Redesign

Sine Automation Website Redesign

Sine Automation Website Redesign

Settl Laundry Feature Integration

Settl Laundry Feature Integration

Settl Laundry Feature Integration

Physio Clan Branding

Physio Clan Branding

Physio Clan Branding

Playground

Let's Grab A Match

Let's Grab A Match

Let's Grab A Match

Tangible Quests - AR Boardgame

Tangible Quests - AR Boardgame

Tangible Quests - AR Boardgame

PL.UGWearable Controller

PL.UGWearable Controller

PL.UGWearable Controller

a value-driven
product designer.

PL.UG
Wearable Controller

PL.UG
Wearable Controller

PL.UG
Wearable Controller